Tom H. C. Anderson is the founder and managing partner of Anderson Analytics, a full-service market research consultancy that takes a “next generation” approach to research by fusing advanced analytics and traditional methodologies with leading edge technologies. Named the “Uncrowned Father of Web 3.0 Market Research” (Research Business Report, 2009), Tom is also a prominent blogger, recognized authority on social media, and the founder of Next Gen Market Research (NGMR), one of the most active networking groups for market researchers on the Web. Tom served as the elected U.S. representative to ESOMAR in 2010, an international professional association for market researchers and is chairman of the Foundation for Transparency in Offshoring (FTO). You can follow Tom on Twitter , Linkedin or Facebook.  Read the full story