Strategies

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How to Serve a Sale in Social Media (Part 2)

In the introduction post, I’ve wrote about selling as a communication technique which doesn’t receive enough attention in social media.…
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How to serve the sale through social media (Part 1)

  Sales, sales, sales – there is only one final and ultimate goal for any business. Don’t get me wrong, …
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What the Priests and Social Media Citizens Have in Common?

I am not that much into religion, but was having some thoughts about social media community and it’s Teletubbic vibe…
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How to start and manage your community

  Just wanted to share this short brilliant talk about leadership and community management by Dere Sivers. A few lessons…
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Whitepaper: Social media marketing strategy

Note: Social Media Citizens collaborate with different blogs in Europe. The bloggers we collaborate with are also the co-founders and…
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Do you check weekly reports from your Facebook Fan Page?

Note: Social Media Citizens collaborate with different blogs in Europe. The bloggers we collaborate with are also the co-founders and…
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What James Bond and Social Media Expert have in common?

So what James Bond and social media expert have in common? Well, apparently quite a lot. I’ve noticed this ad…
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Brand influence vs Consumer influence – Who will win the fight?

The power of the consumers in social media can be deceiving. According to Taylor Ellwood’s recent post, only consumers with…
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Seth Godin, Tribes and Brand Communities

Was watching this new inspiring TED talk by Seth Godin and remembered my earlier research about tribes and brand communities which…
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